The Age of Brilliant Mediocrity

There was a time when advertising took time.Ideas brewed slowly. Scripts were argued over. Directors obsessed over a single frame. Producers fought impossible budgets. Someone stayed up all night just to get the right line, the right emotion, the right pause. Today, we have something far more efficient. We have AI. And with it, the…

The Hanging Sword of Layoffs

Some years feel like storms. This one feels like standing under a sky full of swords – each one glinting, dangling, humming with possibility and threat. And yet we still show up to work, swipe our cards, sit at our desks, smile at Teams calls, and hope we’re not next – the hanging sword of…